Today, Jiujiang SEO revealed that the website optimization skills should be used moderately, because when we are doing Baidu optimization rankings, Baidu algorithm engineers are thinking about many SEO technical issues, and have formulated different algorithms to evaluate us. If we do Too much will lead to a decrease in the weight of our keywords and website, so what exactly is it? Let ’s take a look together.
First, the keywords are heavily piled up
In the past, many website titles used multiple titles to obtain website rankings. At that time, the more keywords, the higher the website ranking, but now it is different. Too many website keywords will be considered by search engines. The keywords are piled up, and the website is punished by demotion. Therefore, we must control the number of keywords on the website.
Website title is too long or too short
The search engine has a limit on the number of words in the website title. Generally, it cannot exceed 60 characters. The number of keywords in the title is preferably about 3-5. Too many keywords are easy to disperse. This is very disadvantageous. Word ranking, and if the title is too long, then the display in the search engine will not be comprehensive, and some content will be hidden, then users can only see half, which is not conducive to attracting users.
Third, different websites use different optimization techniques
The optimization techniques adopted by different websites are different. It is best to use different website optimization techniques according to the positioning and needs of each website. You must know that the techniques suitable for corporate stations may not be suitable for large portals and websites. The technology can not be applied bluntly to the picture station. The role of website links is to allow users to better access relevant information between regions and pass weights to this page. When we need to insert anchor text hyperlinks, we must first see if this is really needed. To user experience.
Fourth, blindly follow others' SEO skills
1. Whether the optimization techniques mentioned by others follow the algorithms and rules of Baidu search engine. If they violate the rules of search engines such as Baidu, it is pure nonsense. Such SEO techniques should not be used as well.
2. The website optimization techniques mentioned by others may only be applicable to his industry website. The most applicable time period has passed and is not applicable in the present.
Jiujiang seo summary: When doing website optimization rankings, we need to optimize according to Baidu's correct algorithm. We must not seriously exceed the scope of seo that should not be. Hope the above suggestions can help everyone.