Today, Speedbird Cloud Product introduces the issue of website optimization and navigation. The navigation website optimization plays a very important role, but it is often found that some website optimizers have done a variety of optimization tasks and solutions, but they have forgotten the website navigation. Reasonable settings will affect the user's browsing experience and crawling by search engines. So what exactly is it? Let ’s take a look together.
I. The site navigation name is set unreasonably.
In order to make the website navigation look better, some website optimizers often use some words that users do not understand, or too simple words, such as "article" and "scheme". The setting of these names is not only misleading for the viewers, but also cannot accurately grasp the content and direction of the navigation for search engines, so try to choose some keywords to nest or related words.
2. Website navigation uses pictures.
Pictures are always unrecognizable to search engines. Therefore, do not use pictures if you can use text. If you use pictures, you must add the alt attribute to annotate the pictures. This is also the most common in picture optimization. A website optimization method.
3. Special effects of website navigation.
The special effects of website navigation include 3d effects, drop-down effects, deformation effects, etc. Although it looks very beautiful, we also need to pay attention to that js code search engine does not crawl, so try to avoid using js for website navigation directly. Production.
Classification of website navigation.
If a website has a lot of products or services, it is necessary to change the overall structure of the website. At this time, it will inevitably cause problems such as poor browsing or ambiguity of content products. At this time, you can take the website sub-section. Differentiating items can not only ensure the overall cleanliness of the website, but also improve the user experience and access quality.
5. The use of breadcrumb navigation on the website.
The role of breadcrumb navigation in website browsing is also not to be ignored. He plays a positive role in guiding users to click on the content of the website. You can flexibly set various breadcrumb menus through some related content and recommendations, but also for keywords. Kind of optimization.
The above is the introduction of the navigation optimization solution in website optimization. I hope the above content can help everyone.